Imagine you are in a supermarket, buying grocery, food, shampoo, tissue, flowers,… Are you always being loyal with branded products or non-branded can be bought as well? Would you buy chocolate if it’s not branded “Cadbury” or “Kitkat”? Would you get a Coco Cola or a Pepsi? Which ice-cream should I go for?… Have you ever got confused of choosing product so you open… an app (such as Woolworths app) right at the moment you are at the supermarket to check star rating points or customer feedback about the products, nutrition or compare prices? If you are having problems with choosing a product…
The first hint is in the picture below. 10 companies with hundreds sub-brands control food and beverage markets that their products are worth to try!
However, choosing one product from ten “different but similar” ones is not an easy job, not only brands but quality, price, quantity are put into consideration. Therefore, I add in here 5 useful apps that you should download to your phones and carry to the supermarket:
1/ Shop Ethical
Checking Nutrition of Food on the packages
When you are on a diet and still want something like chocolate, download this app to switch to a better choice!
If you are considering to buy a big pack or small package of any product, this app would help you convert price and quantity to determine the best price for you.
5/ Sustainable Seafood Guide
If you love seafood, this app is for you! It helps you to make choices at restaurant or supermarket by telling you the nutritions of specific type of seafood, over 100 types with a ranking system.
Before this reading this blog post, have you ever heard of these apps or actually use them before? Did you find your favorite branded food product in this app when you searched for it? What would be your main consideration if there are two similar products from the same brand? Do you truly love the brand/product or you consume it just because everyone else does? Do you think these Big 10 should have their own app for customers to check on their products?
Please leave your comments below and sharing your thoughts.